Monday, November 15, 2021

Task 7: Regulatory frameworks

 Regulatory body - regulatory bodies are organisations which are either government owned or are public businesses which work alongside the government to create and enforce regulations in their chosen sector. Not all sectors are regulated and are instead left to set their own regulations, however the majority of all major industries are regulated.

Regulatory framework - A regulatory framework is a broad term for a collection of tax information, rules, laws and necessary regulations for a certain industry and can be used by people to reform and enforce regulations in the most optimal way.

OFCOM - OFCOM is a regulating body which by order of parliament is in charger of regulating communication services. The services it covers include broadband and mobile phone services and any other fixed line telecoms, TV and Radio and other forms of broadcasted media and lastly they also keep an eye on the UK postal service, Royal Mail. The framework they have in place is a revision of the EU communications framework, called the Electronic Communications Framework. Pertaining to all communications services the framework pushes competition within the industry while enforcing consumer rights and tightly regulating what gets spread through airwaves and online services.

ASA -  The ASA (Advertising Standards Authority) listen to consumer and corporate complaints and make decisions regarding whether an ad contains malicious, offensive and/or irresponsible material to warrant a ban. 98% of complaints are from consumers of which 72% of complaints about misleading ads. They also conduct research to identify what needs to be done to protect the public. The framework they have in place is the EU's Unfair Commercial Practices Directive which enforces strict rules to stop misleading and unfair business practices. The ASA personally tackles any issues before taking it to the law which has prevented the courts from being clogged up with minor cases.

BBFC - The BBFC (British Board of Film Classification) makes sure that all commercially available films are given the proper rating to allow people to judge whether a movie or tv show is suitable for someone and what is not. By using age ratings and specific context consideration guides, the BBFC can protect the public from movies that may be harmful to them while giving people the choice to watch a movie knowing what to look out for. The BBFC use a framework of their own creation called the Classification Framework which changes with the public outlook on society. The classification framework operates on a binary system which determines whether content is suitable for children or not, and it is illegal for a child to be sold a ticket to see a film or a physical copy of one that is over their own age. It is not however illegal for a child to watch these movies if they so wish in their own time.

PEGI - PEGI (Pan European Game Information) is a regulatory body that rates and categorises video games based on their content as a guidance for buyers on whether they should buy it or not, and like with BBFC ratings a child cannot be sold a game with a rating higher than their age. The majority of video game developers, publishers and console manufacturers back the PEGI rating system for its clarity and effectiveness. The framework PEGI works off is integrated into its Code of Conduct, which in the UK all games companies must abide by.

Creative Industries Council (CIC) - The CIC is a massive forum made up of creative businesses, organisations and the government. It aims to improve creative sectors through making the usual barriers (finance, skills, regulations, etc) more accessible and to promote inclusion, diversity and opportunity. Their CreaTech program aims to integrate emerging technologies with creative sectors improve both worlds.

References: 

Safeopedia - regulatory bodies

Xiajian Liu - Regulatory frameworks

Law Insider - regulatory framework

OFCOM - What is Ofcom?EU regulatory framework

ASA - About the ASASelf Regulation

BBFC - About Us; Framework

PEGI - The PEGI organisation; Code of conduct

ISFE - PEGI Code of conduct

CIC - About UsCreaTech

UK Government - Creative Industries Coucil

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