Customer 1 - Little Tim
Age - early 20's
Location - Fleggburgh
occupation - small time film producer and writer
income - £5-10k
how they spend their weeknights - adjusting his newest script
how they spend their weekends - going out on the town
social media use - YouTube, instagram
where they shop - lidl
distinctive traits - hard worker with a real passion for his writing
Why they want the product/service - needs capable and budgetable staff to bring his film to life
Customer 2 - Harold
Age - 60's
Location - Suburban Norwich
occupation - senior financial advisor and CEO
income - £90k
how they spend their weeknights - looking over clients cases overtime
how they spend their weekends - spending the day in the garden and sitting down in front of the TV in the evening
social media use - Facebook, LinkedIn
where they shop - Asda, occasionally Marks & Sparks
distinctive traits - Quite traditional with a conserved economic viewpoint
Why they want the product/service - Needs a more creative PR advert to target younger demographics
Customer 3 - Sean
Age - late 20's
Location - Norwich
occupation - Indie production company CEO
income - £25k
how they spend their weeknights - working or playing video games
how they spend their weekends - Strong lover of basketball
social media use - Instagram, twitter, Facebook
where they shop - Tesco
distinctive traits - Can-do attitude with a large focus on the community
Why they want the product/service - Needs extra crew for a project and a potential partnership to help the betterment of the community
Customer 4 - Leslie
Age - 40's
Location - London
occupation - Producer
income - £300k
how they spend their weeknights - Finding new ideas to attach themselves onto
how they spend their weekends - socialising over brunch
social media use - Facebook, LinkedIn
where they shop - Waitrose
distinctive traits - Arrogant with an interest in original and unique concepts
Why they want the product/service - searching far and wide for the next big idea
Customer 5 - AckersMedia
Age - 19
Location - Great Yarmouth
occupation - Music Artist
income - £500>
how they spend their weeknights - producing beats
how they spend their weekends - clubbing
social media use - Youtube, snapchat, instagram
where they shop - sainsburys
distinctive traits - magic hands on the turntable, with enough traction could be huge
Why they want the product/service - They have no media skills and need a music video made to promote new music
Customer 6 - Jack
Age - 29
Location - Thetford
occupation - Indie filmmaker
income - £10k from an arts grant
how they spend their weeknights - playing football
how they spend their weekends - travelling
social media use - instagram, snapchat, twitter
where they shop - Aldi
distinctive traits - bubbly and overachieving
Why they want the product/service - they need sound equipment and crew to operate it
Customer 7 - William
Age - 40's
Location - Norwich
occupation - Teacher
income - £30k
how they spend their weeknights - marking homework
how they spend their weekends - watching movies
social media use - Facebook, twitter
where they shop - M&S
distinctive traits - Fun teacher who is highly praised for his unorthodox but effective teaching
Why they want the product/service - Wants a historical short film explaining British history made for his class
Customer 8 - Lillian
Age - 80's
Location - London
occupation - Renowned career woman and CEO of her own law firm
income - £500k
how they spend their weeknights - spending her time with family
how they spend their weekends - getting treatment at the hospital
social media use - Facebook, twitter, LinkedIn
where they shop - Waitrose
distinctive traits - resilient but slowing losing a battle with old age and 3rd stage lung cancer
Why they want the product/service - Wants a biopic based on her life produced as a way to inspire the women of the future
No comments:
Post a Comment